Consultative sales for technology products and services
Targeted at Account Executive, Account Specialist, Key Account Manager and technology business development roles in Madrid.
ABOUT ME · SALES PHILOSOPHY
The sale does not exist. The purchase does.
I understand selling as a mental process that belongs to the buyer. The client retains the power to decide; my responsibility is to understand their current stage, earn their attention with relevant questions and help them move forward consciously.
I research before proposing, listen to the company’s plans and identify who truly participates in the decision. I do not sell products by listing features: I translate problems into business outcomes, backed by solutions that make technical and financial sense.
A proposal becomes meaningful once the client has invested time, information and people in building it with me. Closing is therefore a step, not the finish line: implementation and after-sales service are the real proof of the commercial promise.
Core capabilities
Consultative selling and needs discovery
Corporate account management
Fixed, data and converged solutions
Prospecting, negotiation and closing
Technical and financial proposals
Follow-up, retention and implementation
Relevant experience
CEO · Commercial and strategic leadership
TrendyX Publicidad · Valdemoro
Commercial leadership for design, printing, signage, web and personalised-product solutions. Integrating AI, hosting and digital transformation into end-to-end client solutions.
Senior B2B Sales Consultant
Altice Hispaniola · Dominican Republic
Managed corporate accounts and converged telecommunications, cloud, security and collaboration solutions. Built long-term client relationships and coordinated proposals involving Fortinet, Cisco and Microsoft technologies.
Business Consultant · Corporate Clients
Claro RD · Santiago de los Caballeros
Achieved 145% of the general sales target and exceeded the cloud target by more than 200%. Designed and closed technology-infrastructure projects and trained the sales team in IP Trunk, Hosted PBX and objection handling.
Operations Director
TRAZUL · RDPOST Partner · Spain
Launched postal operations, planned routes and territories, coordinated a team of 6 to 10 people, and established procedures, performance reporting and SLA controls.
How I add value
I turn business needs into sustainable growth.
Situation
Understand why the buyer currently feels they are already fine.
Attention
Earn the right to be heard through relevant questions.
Commitment
Build together with time, information, people and resources.
Proposal
Translate the problem into a technical and financial solution.
Decision
Reduce uncertainty and enable a clear agreement.
Delivery
Implement, serve and prove the promise that was made.
Sales training
